Two friends. One unreasonable idea.
How it started.
It started, like a lot of things do, over a beer after a round of golf.
Rahul came up through tech and startups, building products people actually use. Baadal came up through commercial real estate, watching markets and noticing what they were missing. Both of them grew up obsessing over the game.
Somewhere between the back nine and the clubhouse, the conversation turned to a place neither of them had been. Lake Taupo, New Zealand. A floating green. One hundred and eleven yards of open water. Ten thousand dollars if you sink it. Three decades of customers driving hours just to take one shot.
"Why isn't that in Florida?"
Why Florida, why now.
That's the question that started this whole thing. The more they looked, the less sense it made that no one had done it.
Florida has the climate. The tourism. The lakes. The audience. Every piece is here. Seventy million visitors a year passing through Orlando alone. A culture built around bucket-list experiences. Year-round weather. Water everywhere.
The proof was already there. They just had to bring it home.
How we're building it.
Hole In One Co. is what happens when two builders, both serious about golf, both serious about getting things off the ground, decide to bring something that should already exist into the world.
We move fast. We talk to operators directly. We do the work ourselves. We're starting in Orlando in 2026 with our first floating green, and from there every Florida city with a body of water is on the map.
We're also building HIOC into a product that lives at driving ranges across the country, because the iconic shot doesn't need to be tied to one location.
The guardrails.
Three things we won't compromise on, no matter how big this gets.
The best experiences are simple.
One shot. One cup. One walk-away moment. That's the whole product.
Real stakes make real memories.
A photo of a putt is fine. A photo of a ten-thousand-dollar swing is something you frame.
Florida deserves this.
A floating green on a Florida lake at sunset is exactly the kind of thing this state should be famous for. We're going to make sure it is.
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